4.9 stars

AUSTRALIAN KEYNOTE SPEAKER

An Australian keynote speaker on AI, GEO and modern marketing .

Matt Williamson delivers grounded, practical keynotes at conferences, industry events and team days across Australia, on AI productivity, the shift from SEO to AI search, and what actually works in marketing in 2026. 30 years of marketing strategy behind every talk.

Keynotes, workshops and panel appearances. Booked by conferences, associations, corporates and franchises.

Three Best Rated Award badge
Three Best Rated 2023 Award badge
Three Best Rated 2024 Award badge
Three Best Rated 2025 Award badge
Three Best Rated 2026 Award badge

5 Years Running · Top THREE Best Rated in Adelaide

Google Partner badge
Meta Business Partner logo
LinkedIn Agency Partner badge logo
Matt Williamson keynote speaker Australia.
San Remo logo
Telstra logo
House and Garden logo
Weber logo
LinkedIn logo
Brand logo
Re logo
Brand logo
New logo
Ray White logo
Brand logo
Brand logo
Brand logo
Brand logo
Brand logo
Brand logo
Brand logo
Brand logo
Brand logo
Brand logo
Brand logo
Brand logo
Brand logo
Brand logo

About Matt Williamson .

Matt Williamson, founder of Digital Marketing Adelaide and Australian keynote speaker on AI and marketing.

"AI is the biggest shift marketing has seen in a generation, and Australian businesses have a rare window to get ahead. That is what I speak about."

Matt is an entrepreneur, digital strategist and AI trainer who has spent 30 years in marketing strategy, the last 10 years building digital agencies and AI-driven online businesses across Australia. His current ventures include Digital Marketing Adelaide, several other agencies, and a growing portfolio of AI-driven online businesses.

Matt started in Adelaide advertising in 1996, then spent 11 years in London in investment research and investment strategy, covering FX, shares, commodities and real estate across the UK, Europe, Scandinavia and Russia. His institutional client portfolio during that career included Goldman Sachs, Morgan Stanley, JP Morgan, Accenture and AMP, alongside dozens of other banks, asset managers and consultancies. He returned to Adelaide in 2016 and has been building businesses here ever since. MBA from London Business School.

On stage, Matt speaks from lived experience, not theory. His keynotes are shaped by the AI tools he uses daily, the AI-driven businesses he runs, the campaigns his agency delivers, and 30 years of marketing strategy across four decades of change. Grounded, practical, useful the next morning. Popular topics recently include:

  • AIO is the new SEO. How to get your business found on AI search.
  • Do more with less. Practical productivity gains from AI for busy teams.
  • The 2026 marketing essentials. What's working, what's dead, what's next.

"I don't just talk about AI. I run businesses that depend on it every day. That practical lens is what makes my keynotes different."

Matt Williamson, founder of Digital Marketing Adelaide

SIGNATURE TALKS

Four keynotes, shaped around your audience .

Choose one of Matt's signature talks below, or brief him for a bespoke keynote built around your event's theme.

Male speaker at Pullman podium presenting AI productivity slide to audience about buying back time with artificial intelligence
Most Popular

Working Seven Days in Five.

Practical AI productivity for busy teams.

The most common outcome from Matt's AI keynotes is a team that quietly buys back a day a week. Some buy back two. This is a grounded, practical keynote on the AI workflows that make that possible, drawn from the AI-driven businesses Matt runs himself. No theory, no slideware, just the tools and habits that turn a five day week into seven days of output.

Enquire about this talk
A marketing team working through an AI Search and GEO strategy at their desks.

Get Found on AI Search.

How to show up in Google AI Overviews and ChatGPT.

Your customers are not just Googling you anymore. They are asking ChatGPT, Claude and Google's AI Overviews, and getting answers without ever visiting a search results page. Matt breaks down the new rules of search, and shows Australian businesses exactly how to show up in AI answers before their competitors catch up.

Enquire about this talk
Matt Williamson speaking with a microphone during a keynote on modern buying behaviour.

The Messy Middle.

Six ways to get chosen over your competitors.

Google's own research shows buying decisions are no longer linear. Customers loop through a messy middle of exploration and evaluation, sometimes for weeks, before they choose. Matt breaks down the six behavioural heuristics that actually decide who wins in that messy middle, and how Australian businesses can shape their marketing to get chosen more often.

Enquire about this talk
Matt Williamson delivering the Stopping the Scroll session to a workshop audience.

Stopping the Scroll in 2026.

Grabbing attention when everyone has got AI.

Everyone has AI now, so most content is starting to look and sound the same. That makes standing out harder, and more important, than ever. Matt's signature talk on grabbing attention, refreshed for 2026, covers what actually stops the scroll on Meta, TikTok, LinkedIn and beyond, when the algorithm and the audience have both changed.

Enquire about this talk

Every keynote can be extended into a half day workshop, a full day training, or panel moderation for the same event. Ask when you enquire.

BESPOKE KEYNOTES

If none of the above fit, Matt will build a keynote around your event.

Every event has its own theme, audience and goals. Matt regularly builds bespoke keynotes for conferences, associations and franchise events on themes his signature talks do not cover, from AI for a specific industry to leadership in an AI-first world.

Enquire about a bespoke keynote

AI AND PRODUCTIVITY

  • AI for a specific industry, for example AI for accountants, lawyers, or franchise networks
  • AI governance and guardrails for teams, executives and boards
  • ChatGPT and Claude in daily workflows
  • The AI-ready business, what leadership needs to change

DIGITAL MARKETING

  • Meta and Google Ads that actually pay back
  • SEO in the age of AI answers
  • Content strategy for AI-augmented teams
  • First-party data and the death of third-party tracking
  • Foolproof digital marketing, retargeting and the mere exposure effect

BUSINESS AND STRATEGY

  • Building a modern digital agency in Australia
  • Lessons from 30 years in marketing across three continents
  • The AI entrepreneur, running real businesses on AI workflows

If your event's theme is not here, brief Matt and he will build a keynote around it.

ON STAGE

Grounded on stage, engaging in the room .

Matt Williamson mid-keynote on AI Search Optimisation, showing an Australian audience how to appear in Google AI Overviews.
AI Search Keynote
Matt Williamson at the Pullman podium presenting his AI productivity keynote to a corporate audience.
Productivity Keynote
Matt Williamson mid-keynote on modern buying behaviour, engaging an Australian conference audience.
Stage Presence
Matt Williamson delivering the AI Search Optimisation keynote to an Australian corporate audience.
AI Strategy Talk

FOUNDER, OPERATOR, DIGITAL ENTREPRENEUR

A speaker who works in AI every day, not just talks about it .

Matt is the founder of Digital Marketing Adelaide, several other Australian digital agencies, and the operator behind a portfolio of AI-driven online businesses. He has personally built over 70 AI automations across his own companies and for clients, and deployed more than 25 AI voice agents into Australian workplaces. Every AI keynote Matt delivers is grounded in what he does every day, the tools, the workflows and the lessons from real operations, not theory or research.

Five professionals sit at a wooden table in a modern office with a laptop and displays visible, discussing a project.
Multiple ventures

Founder of Digital Marketing Adelaide and several other Australian digital ventures.

70+ automations

AI automations built and running across Matt's businesses and for clients.

25+ AI voice agents

Deployed into Australian workplaces to answer calls, handle enquiries, and never miss a lead.

10 years running

Building digital agencies and AI-driven online businesses since returning to Adelaide.

30 years

Marketing strategy career across Adelaide, London and back.

$21.6M+ managed

Total client ad spend managed across Matt's agencies since 2016.

WHO BOOKS MATT

Booked by teams who take their audience seriously .

Matt is booked across four main event categories.

Corporate conferences

Corporate teams book Matt as a keynote for annual conferences, industry days and leadership offsites. Most often on AI productivity, or the shift from Google to AI Search.

Industry associations

Peak bodies and industry associations book Matt to help their members understand AI, how buying decisions actually happen, and how to get found in AI Search. Practical takeaways, not theory.

Franchise events

Franchise networks bring Matt into their national and state conferences to give franchisees practical AI and marketing tools they can apply in their own locations the following week.

Team days and leadership offsites

Businesses book Matt as a keynote plus workshop combination for team offsites, so the audience hears the ideas and then gets time to apply them together.

Not sure which fits your event? Enquire with Matt and he will shape the session around your audience.

WHERE MATT SPEAKS

An Australian keynote speaker, wherever you are .

Matt speaks nationally. Most of his keynotes are delivered in Sydney, Melbourne and Brisbane, but he also travels regularly to Perth, Hobart, Canberra and regional Australia. Virtual keynotes are also available for hybrid and remote events.

Sydney Melbourne Brisbane Perth Adelaide Hobart Canberra Regional & remote by arrangement Virtual & hybrid

International bookings considered on a case by case basis. Get in touch to discuss.

TESTIMONIALS

What clients and audiences say about Matt

From a keynote booking

“Matt Williamson attended our national Driving Miss Daisy franchise conference. His informative presentation was practical and enabled our franchise network to have examples of how to achieve Google business recommendations. One week later we have seen a surge in Google reviews. Thank you Matt, you are highly recommended.”

Allan Branch

CEO, Driving Miss Daisy

Delegate feedback from workshops and training

The clients below attended Matt's training sessions and workshops. Their feedback speaks to the same practical, hands on delivery Matt brings to every keynote.

“Matt provided me with an individualised workshop that was dynamic, engaging and delivered exactly the information I needed.”

Emma Eckersley

Integrative Health Solutions

“Their training course was incredibly informative and well-structured. They spent most of the day teaching me strategies I have already started implementing in my business.”

Craig Gillman

Gillman Group

BOOKING FAQ

Booking Matt, answered .

Matt speaks on AI productivity, GEO (Generative Engine Optimisation), the messy middle of modern buying decisions, and stopping the scroll in an AI-first world. His four signature keynotes cover these topics in depth, and he also delivers bespoke keynotes built around your event's theme.

About Matt's talks

Logistics and travel

Booking and fees

ENQUIRE

Enquire about booking Matt for your event .

Tell us about your event and we will come back to you within one business day.

Enquire about booking Matt

Keynotes, workshops, panels Matt responds personally Reply within 1 business day

Matt personally responds to every speaker enquiry within one business day.

>>