TIKTOK VS. INSTAGRAM (a 3 min read)

It is safe to assume that social media is taking the world by a storm, and is in fact, becoming a pertinent part of our lives don’t you think? With the drastic increase since the coronavirus pandemic, over 9 in

Why You Should Increase, Not Decrease, Your Digital Marketing Budget During Covid-19

Unless you were living under a rock two months ago, there’s a high chance you can remember the panic of Covid-19 arriving in Australia as if it was just yesterday. It appeared as though, in a matter of just one

Facebook Shops May Shake Up The World Of E-Commerce

Introducing Facebook Shops Facebook has recently stepped up their game by introducing Facebook Shops which is their new e-commerce feature on the platform. According to Zuckerberg, the main idea behind Facebook Shops (or Shops for short) is to empower small

5 Reasons Why You Need Digital Marketing Right Now

If your business didn’t have a digital strategy implemented two weeks ago, there’s a good chance you need it now more than ever... There’s no denying it, we are currently amidst the global pandemic of COVID-19. It is not only impacting small businesses around Australia, but face-to-face businesses are

Conversion Rate Optimisation (4 min read)

I’m getting thousands of visitors to my website but not many form fills, request a call backs or online purchases… WHAT is going wrong? Its time to start looking into CRO. Conversion Rate Optimisation! Conversion rate optimisation is the systematic

Missing Emails! When did you last check your spam folder? (2 minute Read)

This may sound like a very counter intuitive question, however as the war on spam rages on, there is a chance some of your potential new clients end up in that dreaded folder! As much as spam folders are

The Use Of Images On Facebook (5 minute Read)

Using Images on Facebook Adverts... When creating a Facebook advert there is a wide variety of media you can use to promote your product, from video, carousel, slideshow, the list goes on … but the most simple and often most

2 Big Trends To Watch Out for in 2019 (5 Minute Read)

We’re now well and truly into the latter stages of the 21st century’s second decade, and while we might not have flying cars or hovering skateboards yet, the last few years of advancement have seen technology go further than ever

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