Blog Writing

The adage "content is king," which Bill Gates first said in 1996, is still relevant today. He was able to predict the significance of content and how it would evolve into the new broadcasting format. Bill Gates anticipated that anyone would be able to publish content.

Here are 11 benefits of Blogs.

1) Increased Visibility
You can access a wider range of search queries when you create a blog. For instance, the search results for "Why blogs are good for seo" are primarily going to produce blogs like this one.

Blogging can help your website show up in search results for keywords that its main pages can rank for.

2) Easier to Rank for Specific Keywords
The easiest method to rank for specific keywords, such "benefits of blogging," is to centre a blog around that subject. Because they are unsure of how blogging may help them, people who search for that keyword are seeking knowledge.

The benefit of blogging is that it draws in information seekers, who can then be turned into leads by offering them exclusive deals like a free SEO website analysis.

3) More Indexed Pages
Search engines prefer reliable and credible websites. They want to provide trustworthy information to website users, and one method they might do this is by counting the number of indexed pages on a website.

You can work to index more pages over time if your brand has a consistent blogging strategy.

4) Makes it Easier to Acquire Backlinks
SEO specialists employ a variety of tactics to increase backlinks, but one example is to create a better blog post on a subject that has already been covered, then reach out to those who have linked to it.

5) More Valuable Content on Your Site
Every blog is an opportunity

It's an opportunity to expand your audience, target particular keywords, and provide engaging material. Clients/customers are more likely to visit your website again if you put more effort into producing great content.

6) Fresh Content
Google values current, pertinent, and helpful material.

By regularly blogging, you can give search engines new content on a regular basis.

7) You Can Answer Your Customers’ Questions
The chance to address a potential customer's questions before speaking with them is extremely rare in business. You can accomplish this by creating a blog and responding to the queries put forth by potential clients.

8) Improved User Experience
User experience is crucial to SEO and will continue to influence your website's rankings.

Search engines aim to provide users with an engaging experience.

9) Helps Build Authority

By blogging, you can inform potential clients about a certain subject.

As you keep blogging, you're establishing your authority in your industry.

10) Improve Your Social Media Efforts
It is simpler to interact with your followers and develop relationships when you align your blogging and social media strategy. The more involved your followers are with your brand, the more they'll interact with it.

11) More Traffic!
Any time you can increase the number of visitors to your website, you're adding a new avenue for customers to engage with your company. It promotes brand recognition and encourages return visitors.

Popular blogs have a long stage life, which makes it simple to draw visitors from organic search for many years.

So what are you waiting for. Let us help you with your blog writing today. 🙂

It just comes down to time. Most business owners or marketing departments are too busy focussing on other areas of business.

Another reason is that not everyone is a good writer. Digital copywriting has additional levels of complexity from a search engine optimisation (SEO) perspective.

And finally, having a fresh set of eyes can give the copy of the blog the additional edge to keep the reader entertained and wanting to come back to read more.

Yes. We have to do research on a topic before we can write about it with authority. As we have written numerous blogs for clients in different industries, we already have a set way of doing it. The ability to do research is important for checking facts and being accurate, which are both very important for good content. In the long run, our research methods save you heaps of time.

Yes, an option, we can find you additional images for the blogs. We have a subscription to Shutterstock and can provide stock images. OR you can supply your own images. Or both 🙂

Good question! From an SEO perspective, we look at what content is needed to help accelerate certain keywords in search rankings. You can also suggest topics based on what you think your customers may find interesting.

All our blogs will have the H1 & H2 Headers, meta titles, meta tags to ensure Google will reward you for a well SEO structured blog. This is what sets us apart from other copywriters.

It certainly will help with your SEO. Along with structure and design, the way in which a website is written is one of a series of key factors which determines how it is ranked by search engines.  We can certainly ensure that your on-page content and off-page SEO is enhanced to give you the best chance of being ranked highly in search engines for terms that are relevant to your business.

Our team are pretty clever and will do solid research. This said, when it comes to medical and legal content for example, we'd prefer to leave this to people within the industry,

Once you speak with us we'll be transparent with you whether or not will be able to write the blog.

The good news, we have a network of other copywriters based locally should we need more specialised content.

We can also write copy for:

• Social media posts
• Website pages
• Landing pages
• Email marketing
• LinkedIn Profiles
• Landing pages
• Social Media Ads

We also have a network of local copywriters we can call upon for larger copywriting projects.