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How to Leverage Facebook in 2018 Less “Public” Content Facebook promises to reduce the amount of “public” content, which means that ads from small businesses, news that isn’t local and...
Social Media & Employees… Marketing 102 If you’re like most business owners, you leave social media to your marketing department. However, if you’re not encouraging all your employees to engage...
Snapchat isn’t a new social media platform, with this year marking its 10th anniversary. While Snapchat has grown steadily alongside Instagram, it’s user base remains to be a younger demographic....
You’ve probably heard of the terms ‘reach’ and ‘frequency’ before. Both are at the core of what marketing has been in the past and what marketing is in today’s digital...
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