As a digital marketer in 2021, we are swamped for choice. People are using their phones more than ever and with all that extra screen time comes opportunity for the digital marketing industry. Ad space is hot property with more and more marketers taking advantage...

Snapchat isn’t a new social media platform, with this year marking its 10th anniversary. While Snapchat has grown steadily alongside Instagram, it’s user base remains to be a younger demographic. Unlike Facebook which sees more frequent use from the older generations, it’s found that Snapchat...

2021 could really be considered the year of the podcast with easily digestible content that is designed to fit into a busy lifestyle. The daily commute to and from work, to have on during study or even used as conversation starters, podcasts are versatile and...

The go-to platform for making professional connections has gotten a major interactive overhaul. Already considered a professional weapon in networking and notability, the social media site has always lacked an element of excitement, almost serving purely as an interactable resume. A big change has arrived...

We’re expecting big things to come from apple who are changing the way that data tracking is permitted with the release of the new iOS 14 update. The issue with this? This could have a significant effect on companies who use platforms like Facebook...

7:06 AM – Feb 18th, 2021. Prior to this time, media in Australia was at a relatively calm state. Aside from your usual political drama and our community making fun of America for something we’re not involved in; we were all generally happy with the...

As the disaster of a year known as “2020” came to a humble end, there was definitely something we all found ourselves having in common, we were all spending so much more time on our devices. Whether it was scrolling through social media laughing at...

Social media platforms enable customer engagement and by doing so have revolutionised marketing through interactions on social media. In saying this, the age of social media has brought about an array of positive opportunities to the world. In saying this, with anything, there are always...

  In this post, we’ll first go through what copy is and a fundamental rule that dramatically improves your posts. In the second half, easy tips to improve your copywriting. I’ve heard a lot about copywriting, what is it? Copywriting helps sells your product or service and persuades...

If digital marketing isn’t your strong suit, you may think of cooking, fashion, and lifestyle when you think of blogs. Some of you may even imagine a young teenager furiously typing at a keyboard with cheese dust-covered fingers, but blogging has come a long way...