I’m getting thousands of visitors to my website but not many form fills, request a call backs or online purchases… WHAT is going wrong? Its time to start looking into CRO. Conversion Rate Optimisation!   Conversion rate optimisation is the systematic process of increasing the percentage of website...

Will you marry me? What does marriage have to do with digital marketing?   How do we get potential customers to buy our products or services using digital marketing? Why don’t people purchase when they see your ad? What does the Mere Exposure Effect mean? And what...

Arrgghh!! My wife was STALKED by Facebook.   Does she feel violated? Not really, she expects to be stalked by Google & Facebook, it’s 2019 after all. But she would like to know how. How is it that they knew her information? And the thing is, it...